I Visited the Moomin Pop-Up Store at Lotte Department Store in Myeongdong!

A Visit to the Moomin Pop-Up Store at Lotte Department Store in Myeongdong: A Healing Spot Bursting with Cuteness

Entering the World of Moomin Right from the Entrance

I visited the Moomin Pop-Up Store located on the B1 floor of Lotte Department Store in Myeongdong! For Moomin fans, this is a must-visit healing spot bursting with cuteness, and it's filled with the warm atmosphere unique to Moomin right from the entrance. As soon as I went down to the basement of the department store, the first thing that caught my eye was the large signboard of the Moomin family! Moomin and his friends were holding telescopes, looking as if they were searching for something, and they were so cute that I couldn't pass by. Many people were taking pictures here, and of course, I also took a commemorative photo. I felt like I had already entered the world of Moomin from the entrance.

The Moomin Pop-Up Store opened at the entrance connecting to Myeongdong Lotte Department Store from Euljiro 1(il)-ga Station.

The warm and cozy atmosphere that I felt from the entrance was really impressive. In addition to the large signboard, various illustrations of Moomin and his friends were drawn on the walls everywhere, making me feel as if I had entered a fairy tale. There were many families with children, and young couples who visited with friends were also noticeable.

Variety of Goods, What to Choose?

Inside the pop-up store, a really wide variety of Moomin goods were on display. The towels and eco-bags in soft colors were particularly eye-catching! The image of Moomin and Snorkmaiden drawn on top of yellow and blue stripes was so lovely. It was very easy to open my wallet because there was also a discount event.

A variety of Moomin goods were on display. The eco-bags and towels were especially pretty.

Ceramic products are also not to be missed. The plates and mugs had Moomin and his friends' daily lives drawn on them, and just imagining how happy I would be to have a cup of tea at home with these made me feel good. In particular, there were various plate designs for each character, so I felt the urge to collect them one by one. There were a wide variety of goods from practical items to decorative items, so it seemed like everyone could find a product that suits their taste.

Limited edition products were also on sale, especially mugs that increased my desire to buy.

Also, there was a limited edition merchandise corner on one side of the pop-up store, where you could find special products that could only be purchased at this particular pop-up store. I was swayed by the word "limited edition" and ended up putting a few things in my shopping basket. In particular, the tumbler and laptop pouch with the Moomin character are highly recommended as items that combine practicality and cuteness.

Tea Time with Moomin at the Photo Zone

There was also a photo zone on one side of the store, where a Moomin doll was sitting with pretty flower decorations on the table. It was a setup that allowed you to pretend to be enjoying tea time with Moomin. I felt like I had returned to my childhood for a moment while taking pictures here. It was a space that was very popular with adults as well as children.

There was also a small exhibition space decorated with various themes around the photo zone, and the picture book pages containing Moomin's story and the panels introducing the stories of the characters were interesting. Taking pictures here was not only a way to create memories, but also a time to gain a deeper understanding of the Moomin world.

There was also a Moomin photo zone where you could take cute pictures.

The Special Charm of the Moomin Pop-Up Store

The Moomin Pop-Up Store is a space where you can directly experience the Moomin world. It was a perfect time to heal while looking at cute goods and to make memories by taking pictures. I was especially satisfied that I could buy it at a lower price than usual thanks to the discount event.

Cute Moomin cutlery is also on sale.

Above all, I felt that this place was a place that gave fans a special experience rather than just a place that sells goods. The meticulous details and warm atmosphere felt throughout the store gave visitors great satisfaction.

In Conclusion...

If you like Moomin, be sure to visit this pop-up store! You can find it on the B1 floor of Lotte Department Store in Myeongdong, so you'll have to hurry. You never know when it will end, so don't miss out and visit! You can have a special experience of returning to your childhood while spending a healing time with cute goods.

This time, I bought a Moomin mug. It's so cute!

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